Small Business Workshop
Topic: Building a Referral Base

What Do You Say After You Say "Hello"?
 
How are you sharing your personal brand when you meet potential prospects, referral sources and other business owners? When you network you create your personal brand by what you say and share about the services and products you offer. I am not talking about the typical "elevator pitch" or "commercial". I am talking about what you can say that is memorable, engages the listener, and helps them see what is unique about you. That's the message you want them to share with other people in their network who may need what you do.
 
Victoria Trafton of Victoria Trafton Presents  helps non sales professionals sell themselves and their services. She helps business owners customize a sales process and practices that work for them and keeps them on track to achieve their revenue goals. As an expert in referral marketing she offers a customized networking strategy and plan to assure they find the right referral sources and get the right exposure to their ideal clients. She loves helping small business owners who are passionate about the clients they serve get the business they deserve!

Business Academy connects ideas with a plan for action. Each workshop will focus on a topic or opportunity that will challenge your thinking, help you to evaluate your goals, set your priorities and take your business to the next level. Topics and initiatives are determined by the Chamber's Small Business Council.